Actually around half the budget of an AAA game is just marketing cost. Which feels wasteful, but if you need to recoup hundreds of millions it might be necessary.

Actually around half the budget of an AAA game is just marketing cost. Which feels wasteful, but if you need to recoup hundreds of millions it might be necessary.

I don’t condone this, but we already had $60 games 10 years ago. If you simply add inflation you’d be at $81 today. That doesn’t even take into account that modern games also have larger budgets compared to back then.

Video games really are a cheap hobby comparatively speaking. I still wait for sales of course :)