

now one BNPL provider has announced a deal with a gaming company to allow people to finance in-game purchases.
Great, another data leech for marketing machine
offers interest-free biweekly payment plans
Uh-huh. I wonder, what do they monetize on, if the debt is interest-free. Surely this is only to grow user base. No basket analysis at all…
And the crazy thing is, buying the rights might actually be a not so bad idea from marketing POV